Taylor Rose | Design Portfolio
Fueled by curiosity and driven by collaboration, my design process delves deeply into user insights, exploring bold iterations and fusing creativity with data-driven decisions. I transform challenges into elegant, intuitive solutions that not only delight users but also drive impactful results.
Skills + Tools
Core Skills:
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User-Centered Design – Deep understanding of user needs, behaviors, and pain points.
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Visual Design & UI Design – Strong grasp of typography, color, layout, and accessibility principles.
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Design Systems Thinking – Creating and maintaining scalable, reusable design components.
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Prototyping & Wireframing – Translating ideas into tangible experiences for testing and validation.
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User Research & Testing – Conducting qualitative and quantitative research to inform design decisions.
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Information Architecture – Structuring content for findability and usability.
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Collaboration & Facilitation – Working cross-functionally with product managers, engineers, and stakeholders.
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Storytelling & Communication – Presenting design rationale clearly and persuasively.
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Strategic Thinking & Problem-Solving – Balancing user needs with business goals for impactful solutions.
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Data-Driven Decision-Making – Using metrics and insights to iterate and improve designs.
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Gamification & Engagement Design (if relevant) – Driving behavior change and motivation through game mechanics.
Tools Proficiency:
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Design & Prototyping: Figma
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User Research & Testing: Dovetail, Qualtrics
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Collaboration & Documentation: Confluence, Sharepoint
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Analytics & Data: Dynatrace, PowerBi
Bonus:
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A/B Testing & Experimentation – Understanding impact through real-world testing.
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Basic accessibility (a11y) Best Practices – Ensuring inclusive design for all users.
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Leadership & Mentorship – Coaching other designers and driving a strong design culture.
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